Local Economic Development (LED)

The Mission gives priority on the concept of Local Economic Development (LED) – local production, catering to local consumption to increase the economic activity within the local areas for micro enterprise development. In order to facilitate this concept we ensure the involvement of the community and LSGs to analyze the market demand and the development of products and services accordingly.

It is the mission of the Kudumbashree programme to strengthen both local governments and the women’s community network to take on the challenges in developing their own unique, sustaining model of local economic development. This model involves community participation through the women’s network in micro level planning and development. It also involves convergence of resources and programmes at the level of local government.

Food branding is all about creating a unique identity for a food product or brand that sets it apart from the competition and connects with its target audience. The goal of food branding is to stand out and be memorable, all while building an emotional connection with customers.